Car Repair: A Mechanic Is a Car's Physician Autos Articles | May 27 John Brooks USA Jersey , 2011 Can anything stir the feeling of dread in a driver like an unfamiliar "clank," "clunk" or "screech" from under the hood of the car? Nobody likes those sounds, but at least you'll know it's time for car repair.
An auto mechanic should be selected with the same level of care and sense of trust that is given to choosing a doctor or surgeon. Climbing behind the wheel of a car with the children seat belted in the back, a feeling of security should be felt as the miles are traveled throughout the day and evening. Precious cargo is transported in the family car.
There are any number of auto repair and supply businesses lining the roads for consumers to choose from today. What is ailing the vehicle can determine which facility is the right one for that particular car repair Joe Corona USA Jersey , unless a full service repair shop is selected. Some drivers opt to return to the dealer for any and all repairs. If a vehicle is still covered under warranty, this may be the wisest route to go. But if the car is past the warranty phase, there are dependable car repair facilities out there available for consumers to take advantage of at a lesser cost than a dealer would charge for the same fix.
Whether an independently owned and operated business or a branch of a national franchise, a driver needs to consider several things before allowing their car to be driven into a service bay. Price transparency Jesse Gonzalez USA Jersey , or a car repair "Menu," should be openly displayed, listing rates with no "extras" left to chance. Before keys are handed over to the tech behind the counter, verbal confirmation of cost and estimates should match the posted prices.
Also posted clearly for the consumer to see are the words "Warranty Jermaine Jones USA Jersey ," "Guarantee" and a Certificate and License for the facility. These are selling points on behalf of the business and should be proudly on display, thus offering the consumer a sense of trust. If the car repairs are performed by master technicians or specialists, this information should be advertised as well.
Before any work is done, a written estimate should be offered in advance and an explanation given for the repair. Any auto part that is deemed defective or could be part of a possible recall by the manufacturer should be mentioned up front to the customer. The repair may need to be performed by the dealer in this instance.
Car repair does not need to be a painful or intimidating experience. Any franchise or business owner that relies on its reputation or its reliability rating will treat their customer with respect and will perform their job to the highest quality. A good reputation equals a return visit as well as referrals from customers to their place of business.
When a driver goes in for any work to be done on their car Independence Day USA Jersey , they need to remember to request any warranty, guarantee and estimate to be put in writing and all should go smoothly from that point on.
List Marketing Is Risky, Unless You Do These 4 Things ECommerce Articles | March 27, 2008 List marketing is harder than ever in today's Internet market. This is why you must make sure to do these 4 things to ensure you grow Gyasi Zardes USA Jersey , nurture and profit from your list building efforts.
There is a natural progression in the effectiveness of Internet marketing techniques. When they are first implemented, they seem to work like a charm. But as more and more people join in, the effectiveness starts to stumble. This can definitely be seen in opt-in list marketing.
Years ago, webmasters didn't worry about capturing visitors information... it didn't even occur to them. Since there wasn't stiff competition Greg Garza USA Jersey , having a website was enough to gain the trust of your visitors. Then smart marketers started capturing visitor's names and email addresses to have the chance to put their marketing message in from of them over and again. Very smart indeed.
But now most website owners have an opt-in form and subscribers are having their inboxes stuffed full with emails. Getting the attention of your subscribers is harder than ever. Combine that with reduced delivery rates and SPAM filters and opt-in list marketing is not what it used to be.
You might have come to the conclusion you should forget about list marketing all together. After all, isn't building a list and a relationship with your subscribers a waste of time?
Absolutely NOT!
Here a 4 Essentials Of List Building In Today's Market...
Put Your Web Form In The Best Spot On Your Website
The top left portion of your website is the most valuable. This is where your visitors look first. So this is an excellent place to put you opt-in form. List building is priority number one, so give your web form the best spot on your webpage.
Offer Valuable, Free Information For Signing Up
You are trying to get your visitor to go from someone "looking" for information Graham Zusi USA Jersey , to someone "asking" for information. You should be providing good info on your website from the beginning. But reserve the best, biggest concern of your target market for your opt-in list. Give them a great reason to join your list.
Don't Bombard Your List With Offers
As mentioned earlier, your visitor is changing from a person looking for information to a person asking YOU for information. They trust you to provide the solution to their problems. Often, the solution involves recommending an affiliate product or one of your own... and that's fine. But don't immediately turn around and start recommending every possible product under the sun. Pick the best and recommend the best or you'll lose your credibility.